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Trainerize vs FitFocus

Trainerize vs FitFocus: Which Personal Training Platform Is Right For You?

Jack TB
3 minute read

As a personal trainer, your time is valuable. Choosing the best personal training platform is a big decision that can impact how efficiently you run your fitness business. 

Two popular platforms in this space are Trainerize and FitFoocus. While both offer valuable features for personal trainers, gyms, and fitness coaches, they take different approaches to pricing, functionality, and support.

This guide compares both platforms side-by-side, so you can decide which platform best suits your needs.

Trainerize vs FitFocus: Comparison snapshot

Feature

FitFocus

Trainerize

Pricing

One all-inclusive price – $99 per month ($990 paid annually)

Tiered pricing model

Gym management

Integrated booking and payment system

Available in higher tiers

Client communication

In-app messaging, Australian-based chat support, custom and pre-templated automations

In-app messaging

Customisation and program builder

AI-powered workout builder based on client goals, modern, easy-to-use interface

Custom-branded apps in premium tiers

Nutrition

Includes meal planning, tracking, and integration with food databases

Requires third-party integration

Performance tracking

Progress tracking, personal bests, fatigue, health data, and trend analysis

Progress tracking, custom reports

Wearable integrations

Integrates with Apple Health, Garmin, Oura, Fitbit, MyFitnessPal, and more

Integrates with MyFitnessPal, Fitbit, Apple Health

Community engagement

Leaderboards, closed groups, and competitions

Available depending on tier

Payments

Integrated with Stripe and Ezidebit

Available depending on tier

Support

Australian-based dedicated support for every customer

Offshore support


Pricing differences

One of the biggest differences between FitFocus and Trainerize is pricing. 

FitFocus offers a single, all-inclusive monthly price with full access to all features. Trainerize uses a tiered pricing model, so certain tools (like advanced reporting or branded apps) may require upgrading to higher-priced plans.

Gym management

FitFocus includes built-in booking and payment systems, making it easy for trainers and gyms to manage memberships and class schedules in one place. 

Trainerize also offers gym management features, but many are only available in premium tiers.

Client communication

Both platforms provide in-app messaging, but FitFocus takes it further with Australian-based live chat support and automated communications. 

Trainerize keeps client communication simple with standard in-app messaging.

Customisation and program builder

FitFocus stands out with its best-in-class program builder, which adapts workouts to each client’s goals automatically. They also allow users to build custom-branded fitness app experiences. 

Trainerize allows for custom-branded apps, but these are only available in higher-tier subscriptions.

Nutrition tools

FitFocus includes full nutrition planning and tracking within the platform, including integration with major food databases. 

Trainerize requires third-party integrations for similar functionality, which may add extra cost or complexity.

Performance tracking

Both platforms support performance tracking, but FitFocus offers additional metrics such as fatigue management, health data monitoring, and trend analysis. 

Trainerize provides progress tracking and reporting, with advanced features tied to premium plans.

Wearable integrations

FitFocus integrates with a wide range of wearables, including Apple Health, Garmin, Oura, Fitbit, and MyFitnessPal. Trainerize supports MyFitnessPal, Fitbit, and Apple Health.

Community engagement

Motivation and accountability are crucial for client retention. FitFocus offers built-in leaderboards, group competitions, and private community groups. Trainerize includes similar features depending on your subscription level.

Support

FitFocus offers dedicated Australian-based support for every customer, ensuring timely and relevant assistance. Trainerize provides offshore support for its users.

Which is better: Trainerize or FitFocus?

If you’re looking for transparent pricing, all-in-one functionality, and strong support, FitFocus is a standout choice. 

If you already use Trainerize and are happy with its tiered pricing structure and features, it can still be a great option - especially if your needs match the plan you’re on.

For trainers and gyms that want to simplify operations, reduce admin, and offer a seamless client experience, FitFocus delivers maximum value with minimal setup.

Ready to choose the right platform for your personal training business?

Book your free demo today.

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